We’re 18Doors, the only national Jewish non-profit laser focused on understanding, connecting with and communicating the needs of interfaith couples and families where one spouse is Jewish, and one has another spiritual or religious background. 18Doors has a website full of essays, advice, resources and recipes; programs for interfaith couples and families; a Jewish clergy referral service; rabbinic fellowship program and professional development for Jewish leaders, professionals and organizations—all focused on helping couples and families to connect and build the Jewish life they want.
You are a social media manager, editor, or community manager with experience framing, creating, and posting optimized and branded content across most social media platforms. You know how to create eye-catching posts that both keep to brand standards and appeal to niche audiences. You can manage posting to several social media accounts simultaneously and know the best, up-to-date sharing practices for platforms like Facebook, Instagram, Twitter, Pinterest, LinkedIn, etc. You know how to both measure the success of social campaigns and provide analytical insight into improving them, as well as know how to increase engagement, clickability, and shareability of content. You are highly communicative, professional, and familiar with social media marketing tools like Facebook’s Creative Studio and Planoly, and analytical tools like Google Analytics and Facebook Insights.
You will work closely with the Director of Audience Engagement and Director of Content to frame content for couples, families, and individuals who identify with being Jewish and interfaith. Content will range from first-person essays, listicles, and recipes to virtual events and engagement-focused profiles and testimonials. You will be expected to frame and post content for social, market virtual events, create relevant social graphics, manage and engage with users through comments and direct messages, and assist in moderating several niche Facebook groups. Having an understanding of liberal Jewish culture and familiarity with concepts and holidays is a plus, but not required.
We want our team to reflect the diversity of our world, and of interfaith couples and families. 18Doors is committed to diversifying our employees and welcomes applications from those groups that have historically been underrepresented in our organization—people of color, people with disabilities and LGBTQ people.
Manage the framing, posting, and scheduling of daily content on Facebook, Instagram, Twitter, and Pinterest, both paid and organic - with supervision and assistance from Director of Audience Engagement.
Track and measure the success of every social media campaign, and utilize analytical tools like Google Analytics to adjust strategy accordingly.
Ensure brand consistency of all posts and monitor community engagement through regular interactions with audience.
Collaborate with Director of Audience Engagement on crafting social media strategies, implementing them across all platforms, and setting realistic and aspirational goals related to traffic acquisition and audience engagement.
Manage the virtual event marketing for 18Doors, including eLearning webinars.
Assist in managing and moderating niche Facebook groups related to our brand.
Efficiently communicate and collaborate with 18Doors team.
2-3 years of experience successfully handling the social media management for a brand or non-profit
Strong understanding of social media strategy, metrics, analysis, and SEO best practices
Ability to manage multiple social media accounts across multiple platforms simultaneously while framing content and engaging with different audiences according to each one
Relevant experience engaging with a target audience and knowing how to cater unique marketing campaigns to them
Comfortable engaging with niche audiences and often discussing sensitive topics
Previous experience working in a remote environment with coworkers in different time zones across the U.S.
Ability to meet deadlines; must be comfortable prioritizing tasks; demonstrate flexibility; display a strong work ethic; fanatical attention to detail and sense of urgency
Excellent copywriting, communication, and graphic design skills
Sufficient familiarity with WordPress, Google Analytics, Facebook Creator Studio, Facebook Business, Facebook Ads Manager, Canva, and stock image websites like iStock
Working knowledge of industry tools like Salesforce Social Studio and Planoly is a plus
The chosen candidate will be eligible for health, vision, dental and life insurance, as well as short-term and long-term disability, FSA, 401k, and paid time off.